Wondering how to track sales activity? Here are 4 ideas to try

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Tracking ROI of sales and marketing activities lets you measure results and make informed business decisions. The best way to measure results is to create sales campaigns and marketing that can be tracked digitally.

Here are 4 ways to create digital tracking:

  1. Promote a targeted offer on a landing page
  2. Link a QR code to unique insider information
  3. Provide a free tip sheet for e-mail marketing registrants
  4. Review website analytics to identify trends

Need help with your company’s marketing? Hit the easy button!

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Susan Maus is a marketing and communications strategist in Minneapolis.